Goji Berry (Lycium Barbarum), often referred to as a “superberry,” has been used in traditional Chinese medicine for centuries to promote longevity, vitality and inner balance. In recent years, it has also earned its place ...
Goji Berry (Lycium Barbarum), often referred to as a “superberry,” has been ...
Goji Berry (Lycium Barbarum), often referred to as a “superberry,” has been used in traditional Chinese medicine for centuries to promote longevity, vitality and inner balance. In recent years, it has also earned its place in skincare thanks to its impressive antioxidant profile and gentle, skin-supportive properties. Indeed, Goji benefits for skin are many. Rich in vitamins (including Vitamin C and A), amino acids and trace minerals, Goji Berry extract is believed to help protect the skin from environmental stress and oxidative damage—factors that can contribute to premature ageing and a dull complexion. But beyond its antioxidant power, Goji Berry in skincare is also thought to have natural anti-inflammatory properties, making it a valuable botanical for calming skin that feels reactive, unbalanced, or easily irritated. These soothing qualities may be especially helpful for those with inflammatory skin conditions such as acne, eczema or rosacea. By helping to ease visible redness and support the skin’s natural recovery process, Goji Berry can contribute to a more even-toned, comfortable complexion. Some studies also suggest that compounds found in Goji Berries may help improve skin hydration and support collagen production, offering an added boost to skin elasticity and smoothness over time. Lightweight and non-sensitising, Goji Berry extract is often incorporated into serums, creams and masks with these Goji Berry skin care products aimed at energising tired skin or supporting a calm, radiant glow. Goji Berry skincare can typically be great for those seeking to strengthen skin against daily stressors or simply restore a sense of balance and vitality. Goji Berry brings a nourishing touch of nature to a daily skincare ritual, gently working to comfort, protect and renew.